Souvenir snow apparel is snowboarder owned and founded which is reflected by the quality gear infused with all of the core steez you could ever wish for in snow gear. Originating from the U.S. north east, the Souvenir people are familiar with freezing wind, rock hard ice sheets and sparse snow so they know how important looking and feeling good is while riding. They're also familiar with the snowboarding video scene and recognize what they need to wear to make their vid game pop. No other brand does it like Souvenir with how they bring 2000s style to modern day snow tech so check out Boardparadise's stock of Souvenir goods.